From Mobile-First to Video-First: Keeping Up With Consumer Trends

GABA would like to invite you to to discuss the impact and how to maximize mobile campaigns.

Just as the digital world has become mobile-first, the mobile world is steadily becoming video-first. Mobile video viewership has hit a record high, with mobile video viewer penetration surpassing 80% in many mobile-first markets such as the US, Italy, China, Australia and Indonesia. To maximize the impact of their mobile campaigns, marketers must stay on top of the rapid pace of change in the evolving digital video space.

At our event, you will gain an overview of the current mobile video space and the trending topics that are gaining importance this year. We will also include an audience Q&A, so others can share their experiences regarding successful campaigns on mobile.

Join us at Smaato’s office in Union Square to learn from industry thought leaders and explore practical solutions and best practices over cocktails and sushi at what is sure to be a memorable and insightful evening.

Location:
Smaato
240 Stockton Street
10th Floor
San Francisco, CA 94108

Date and Time:
Thursday, Oct 11, 2018
6:00 PM – 9:00 PM Pacific

Agenda:
6:00 – 6:30 pm Registration / Networking Reception
6:30 – 8:00 pm Program
8:00 – 9:00 pm Networking

Complimentary appetizers, beer, wine and soft drinks will be served.

Cost:
Early Bird until October 4th: $15 Members, $30 Non-Members
Regular: $20 Members, $35 Non-Members
$50 Day of event